Premium drinks company, Truman and Orange, is supporting SA’s bars by donating R10 for every Negroni or gin-based cocktail made and posted on social media, tagging them with @trumanandorange.

Since 2013, bars across the world have celebrated Negroni Week every June while raising money for charitable causes. Now more than ever, we need a drink and we need to support the people behind the bars where we have spent many happy hours pre-Covid-19.

Despite the official Negroni Week being postponed to September, Truman & Orange is calling on South Africans to pay homage to the classic cocktail, and SA’s bartenders and mixologists, throughout the month of June.

Here’s how to enter:

  1. Mix a Negroni (or a gin-based cocktail)
  2. Post your creation on social media
  3. Mention the ingredients and measurements
  4. Tag @trumanandorange
  5. #NegroniChallenge

Truman & Orange will donate R10 to a Covid-19 relief fund for a bar of choice. It’s that simple. You can mix – and we will donate – as many times as you like!

neuron week Truman orange

What is a Negroni?

The Negroni is an Italian cocktail made from one part gin, one part vermouth rosso and one part Campari. The aperitif is stirred (not shaken), built over ice in a rocks glass and garnished with a slice of orange or with orange peel.

Ingredients: 1 part Gin, 1 part Campari, 1 part sweet red Vermouth

Preparation: Stir into glass over ice, garnish and serve.

Served: On the rocks

Standard garnish: Orange peel

Drinkware: Old Fashioned glass

Terms & Conditions:

  1. Truman & Orange will donate R10 for every picture of a new Negroni cocktail or gin-based cocktail that is uploaded on social media, tagging @trumanandorange and #NegroniChallenge.
  2. To qualify for a donation, the post must:
  3. Feature a photo of a Negroni or a gin-based cocktail made by the poster.
  4. Mention the ingredients and measurements
  5. Be a photo of a new cocktail (i.e. not multiple posts featuring the same cocktail)
  6. Be uploaded on Twitter and/or Instagram and/or Facebook.
  7. Tag @trumanandorange.
  8. Include #NegroniChallenge.
  9. Truman & Orange will pay R10 for each of the three qualifying social media platforms that the post appears on, i.e. if the same post appears on all three platforms, Truman & Orange will donate R30.
  10. The campaign will run from 1 June – 30 June 2020.
  11. The donations will be calculated based on the number of qualifying social media posts.
  12. At the end of the campaign, Truman & Orange will announce the total amount to be donated.
  13. The outlet to be awarded the funds will be chosen by Truman & Orange.
Categories: Indulge