Cara Delevingne is now the newest brand ambassador for PUMA. She is the face of PUMA’s new “Do You” campaign, which “aims to inspire confidence in women everywhere.”
“To ‘DO YOU’ is to take ownership of yourself and finding the power within that ownership —it’s a very powerful statement,” says Cara. “It’s about accepting who you are, no matter your faults. ’DO YOU’ is about finding your truth and sticking to it. I think it’s so special because it means something.”
Looking at smoking hot, and ripped, as ever, Cara joins the likes of Rihanna and Kylie Jenner on the Puma’s ever-expanding women’s roster.
Launching this month, PUMA’s “Do You” project spans across multiple categories, from its running and training to sport style collections!